Mortgage Rates Finally Tick Slightly Higher

It had to happen at some point. After spending 4 straight days of setting new 11-month lows, mortgage rates finally moved higher today, but the headline is much scarier than reality. In fact, many borrowers won't see any detectable difference from yesterday's latest levels as the average lender's t

“Style” Sells: Marketing Lessons from Taylor Swift

Taylor Swift’s album rollout offers lessons for agents: Tease details, use visual themes and tell a listing’s story to engage buyers and build lasting interest.

First-Time Buyer Program Offers Key Guidance

UF’s First-Time Homebuyer Program helps Floridians learn the full process, from loans to closing. Taught statewide, it offers tools for confident, long-term ownership.

Budget-Friendly Ideas to Boost Curb Appeal

Quick and inexpensive fixes, such as painting a front door or replacing a worn welcome mat, can help make a great first impression on prospective buyers.